It’s a fast-paced world. Not only do people want things, they want things right now. This sometimes-unnerving need for instant satisfaction has only intensified now that we have Wi-Fi and mobile devices that keep us connected regardless of where we are, what we’re doing, or the time of day. There is no longer any tolerance whatsoever for waiting. A business with a website that fails to load, or loads too slowly, will lose customers and leads to competitors.

So what has your business done to address this need for constant accessibility and optimal uptime? Do you feel you’re doing enough to meet the demands and expectations of your customers, new business prospects and those who have just now found you on Google?

If you’re a small-to-medium sized business owner, do you have confidence in your technology infrastructure? Can you say with certainty that your website, internal server, and mobile applications function smoothly, efficiently, and correctly?
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It should come as no surprise that many small to midsize business owners take pride in overseeing every aspect of their startup business. Naturally, many are apprehensive when it comes to surrendering control of their servers, their data, and their applications.

The downside of this need for control is that operating and maintaining everything onsite can be time consuming, super expensive, and it can make your business more vulnerable to failure related downtime and cyber threats.

Although everything can be stored in the cloud at a fraction of the cost, many aren’t responsive to the idea of sharing the infrastructure their technology runs on.
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There has been a lot of talk lately about the cloud and its ability to put small to midsize businesses (SMBs) and startups on a level playing field with large global enterprises. Can this be substantiated or is it a load of trendy hype to push SMBs to cloud-based solutions? We’ve compiled this breakdown of how the cloud can be used to boost profitability.

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More cyber criminals are targeting small-to-medium sized businesses. One reason for this is too many workplaces have insufficient bring-your-own-device (BYOD) policies in place. Some have none at all. Although firms are generally more knowledgeable about network security risks than in years past, they still woefully underestimate the security vulnerabilities linked to mobile devices like smartphones and tablets.

This is a real cause for concern since data breaches have the ability to put many already financially challenged SMBs out of business.

If customer/client data has been breached, there could be potential litigation costs, and naturally, lost goodwill and an irreparable hit to brand or company reputation.

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When smaller businesses look to cut costs, they commonly take shortcuts that are risky to their bottom line. They may go out of their way to avoid upgrading dated hardware, buying software licenses, or increasing bandwidth. In some instances, they layoff in-house IT support, or avoid hiring new help, even as the business grows. This often leads to a very cranky and disgruntled “IT guy” with a bad attitude as he or she runs around the office putting out one fire after another – feeling overburdened and underpaid.

Operating even the most basic data center today means recurring operating expenses that aren’t affordable for most small-to-midsize businesses.

Unfortunately, SMBs just have to accept that keeping their data center alive and kicking means significant overhead and expenses. That’s just the way it is.

Or is it? There are actually several ways to reduce data center infrastructure costs without sacrificing the efficiency of your network, server, and applications, or the sanity of your IT guy.

 

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It’s a fast business world. Brilliant business ideas can be conjured up at some hipster-filled vegan coffeehouse, a website is thrown together, and poof… in no time at all there is a living, breathing, small business venture accessible from anywhere in the world.

But as your head hits the pillow at night, with visions of becoming the next Mark Zuckerberg dancing in your head, understand that many obstacles will greet you on your road to entrepreneurial success. A fresh innovative idea is merely a start. For every successful startup like Groupon, there are even more that have faltered. Some great, even revolutionary, business concepts that just faded into obscurity; leaving behind nothing but tales of what could’ve been and insurmountable debt.

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The foundation of any successful business continuity solution is the ability to retrieve data from any point in time from anywhere. When the topic of data recovery and business continuity comes up, you get the feeling that many decision makers at smaller businesses and organizations wish they could channel their inner six year old, simply cover their ears, and sing “La, la, la. I Can’t Hear You. I’m Not Listening.”

Everybody thinks bad things only happen to other people. Just because we hear about a fatal car accident on the morning news, doesn’t mean we fixate on that news when we ourselves get into a car and drive to work.

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There has been a lot of hype about cloud computing transforming the way small-to-medium sized businesses do business. Proponents of the cloud say that cloud computing has leveled the playing field, allowing SMBs to finally compete with bigger companies despite their limited financial resources and staffing.

Still, many are apprehensive to make the jump. They’re hesitant to give up control and they fear the cloud will expose them to greater security risks. Moving to the cloud definitely requires a leap of faith, but a recent ComScore study, completed on behalf of Microsoft, suggests that those who are froggy enough to take the leap (sorry) have no regrets once they do.

In fact, more than half of those surveyed wish they had adopted it earlier and feel that the benefits far outweigh their initial worries.

What are those benefits?

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A recent article by The Guardian (UK) states that the cloud industry is set to see a growth of around 30% soon. But many small and medium business owners are still struggling to make sense of the cloud and how it can benefit them. If you are one of them, then here’s what’s in store for you when you migrate to the cloud:

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Backup Files Every Day – As catastrophic as data loss is, the number of businesses that still are not backing up their network is unbelievable. According to the Symantec Small to Medium Size Businesses (SMB) data, only 23% of SMBs are backing up their data on a daily basis and fewer than 50% are backing up data weekly. Any number of events can result in data loss, so the importance of frequently backing up your network cannot be overstated.

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